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As I See It.. (It's a Vision Thing)
Write it Down to Get it Done. You organizational developers know that being true to our purpose while pursuing our vision might get you to the cosmetic counter, but it won't put a perfect face under your wig. What you need before you pick up the first tube of lipstick is a plan. (By the way, if you picked up the lipstick first you either had no plan to begin with or it needs to be changed. You start at the top of face and work down.. but you knew that.. )
Michelle Casto, a Whole Life Coach and author of the "Get Smart" series, says, "A goal not written is but a wish." In fact, she adds people who write things down get five times more accomplished than those who do not. I'm betting organizations like ours are the same way. We need to write down our goals that lead us to our vision. Then we must create a plan to take us there.
I have certificate on my wall from the American Management Association that says I'm a "strategic planner." That doesn't make me any smarter, but I did learn why some individuals and businesses seem so well organized while other don't. My Dad was a great "doer," but if he had had a planning course under his Pioneer Seed Corn belt, I may still be squeezing (you know what) today. Writing things down wasn't his strong point.